Food-makers squeeze more potential from pouches

03/6/2012 | Chicago Tribune (tiered subscription model)

According to Mintel, pouch use is up 37% since 2007 for food and other consumer products, as technology has improved to provide longer shelf life. Campbell is launching Go Soup in pouches with bold graphics, and Heinz is introducing a 10-ounce, 99-cent pouch for its ketchup.

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