SessionM, Zumobi design platforms for mobile-ad success

03/6/2012 | Adweek

Can mobile ads avoid the over-saturation and discounted network pricing that afflicts online banner advertising? A company called SessionM is looking to integrate deals and promotions inside of mobile applications, instead of running tiny banners. App publisher Zumobi offers promotions that are tied into mobile content.

View Full Article in:

Adweek

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA