TruTV to go it alone this upfront season

03/8/2010 | Multichannel News

TruTV on April 27 will hold an upfront presentation for advertisers and media buyers in New York and, for the first time, the network's unveiling will not be part of presentations by larger siblings TNT and TBS. "We look forward to sharing with advertisers how truTV has evolved into a major destination for younger audiences," said Turner's David Levy.

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