Marketers need to hone their skills for demand generation

03/9/2012 | Eloqua

Demand generation comes down to key marketing skills, writes Elle Woulfe. Content marketers requires writing and publishing chops, while everyone on the team should, in some sense, become a social brand ambassador and have their eyes on the sales funnel. Technological changes, such as marketing automation tools, also are key.

View Full Article in:

Eloqua

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Senior Sales Manager
OnProcess Technology
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC
Affiliate Solutions Consultant
Conversant
Santa Barbara, CA
Associate Director of Ad Operations
Opera Mediaworks
New York, NY