How to get started with data analysis

03/10/2013 | Small Business Computing

Data is important for small-business owners, but you don't have to pay attention to every piece of information available, writes Quinton Alsbury. "Small businesses that focus their efforts and dive deep into a few business-critical sets of data ... will see quicker and better results than companies that try to take on too much," he writes. Set clear goals for data use, and begin with tools such as Google Analytics, he advises.

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