WPP reconfigures Wunderman units into 4 divisions

03/10/2013 | New York Times (tiered subscription model), The

More than 20 units of Wunderman are being reorganized into four divisions in order to help the agency respond better to changes "on the digital side, especially," says Chairman and Chief Executive Officer Daniel Morel. Customer acquisition will be handled by the new Wunderman Brand Experience, while Consumer Engagement will concentrate on retention, Data and Insights will house analytics and World Health will specialize in that niche, writes Stuart Elliott. The company will likely be recruiting a global creative officer "from a large advertising agency," says Morel.

View Full Article in:

New York Times (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY