Bose goes for big-ticket shoppers with mobile campaign

03/11/2013 | MobileCommerceDaily.com

A new mobile campaign from Bose focuses on a line of HDTVs with music capabilities. When tapped, the ad on Accuweather.com's mobile site indicates the location and distance to the nearest Bose retailers. A further tap allows users to explore other Bose products.

View Full Article in:

MobileCommerceDaily.com

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA