Docs discuss gap between what they want and what they get from marketers

03/11/2013 | Medical Marketing & Media

Doctors do not want sales representatives to present irrelevant slides and narratives but instead want customized details and decision-making aids, a panel discussion at the New York ePharma Summit revealed. Doctors said they would rather see drug coupons integrated into electronic health records and want to hear about tools they can provide to patients.

View Full Article in:

Medical Marketing & Media

Published in Brief:

SmartBrief Job Listings for Health Care

Job Title Company Location
President/Chief Executive Officer
MedCost
Winston-Salem, NC
Biotechnology/Pharmaceutical Patent Attorney
Coats and Bennett PLLC
Cary, NC
Director, Payer Marketing
Avalere Health
Washington, DC
Sr. Regulatory Specialist, Biotech Center of Expertise
BASF, The Chemical Co.
San Diego, CA
Chief Medical Officer, Texas Children's Health Plan
Cejka Executive Search for Texas Childre's Health Plan
Houston, TX