Can restaurant brands win healthy living fans?

03/13/2013 | QSR Magazine

Many quickservice and fast-casual chains have long stayed away from talking about healthy eating, but some including Jamba Juice, Roti Mediterranean Grill and Hannah's Bretzel have embraced healthy living as a key part of their marketing messages. Health and wellness messages can resonate with consumers and win brand loyalty if they're authentic and true to the brand, says marketer Warren Ellish.

View Full Article in:

QSR Magazine

Published in Brief:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Culinary Management Training Program
Hilllstone Restaurant Group
Multiple Locations, SL_Multiple Locations
Executive Chef
Whole Foods
Bellevue, WA
Sous Chef
Sheraton
Salt Lake City, UT
Executive Chef
The Lodge & Spa at Callaway Gardens Job
Pine Mountain, GA