App Promo's Yentin stresses importance in having a mobile strategy

03/14/2013 | TechVibes

Companies and developers needing to get in front of their customers should realize that they're on their mobile devices, App Promo CEO Gary Yentin says. "Agencies and brands need to understand that a mobile strategy is as important as a digital strategy and consumers largely depend on their information through their phone," Joseph Czikk writes.

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