LG's billboards in Times Square poke rival Samsung

03/14/2013 | Engadget

LG is taking advantage of its Times Square billboard locations to help blunt some of the impact of Samsung's Galaxy S IV smartphone rollout. LG has posted messages on its boards, which happen to be directly above and larger Samsung's, to promote its competing Optimus G using a format similar to its rival's.

View Full Article in:

Engadget

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY