How distributors can get the most out of social networking

03/15/2013 | TED Magazine

Distributors should consider integrating social media into general marketing plans, identifying the top main targets and developing a plan to reach them, writes Bridget McCrea. Rob Fisher of Madison Electric Products said, "We set up pages on Facebook and LinkedIn and then spent six months 'listening' and researching our industry. From there, we developed a strategy for establishing ourselves as thought leaders in the space."

View Full Article in:

TED Magazine

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Men's Associate Account Executive
Perry Ellis International
New York City, New York
Art Director
Vera Bradley
Roanoke, Indiana
Product Merchant - Gifts, Home Decor
Hallmark
Kansas City, Missouri
Project Manager Global HR Operations GE HR
Walmart
Bentonville, Arkansas
Manager, Omni-channel Change Management
Gap Inc./Growth Innovation and Digital
SAN FRANCISCO, California