Hard Rock plans overseas expansion through licensing

03/19/2010 | Sun-Sentinel (Fort Lauderdale, Fla.)

Hard Rock International plans to expand its hotels and casinos overseas through licensing agreements that do not require upfront capital for the brand. "Our goal on the hotel side is not to put in any equity," said Jim Allen, chairman of Hard Rock International. "On the casino part, we're willing to have conversations about sliver equity."

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Sun-Sentinel (Fort Lauderdale, Fla.)

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