Mobile advertising in Britain rises 157%

03/19/2012 | Reuters

The entertainment and media sector led a 157% rise to $322 million in mobile ad spending in Britain last year, per the Internet Advertising Bureau of the United Kingdom and PwC. "Mobile advertising is gaining momentum, with growing opportunities to target consumers with a range of innovative formats," said PwC's Anna Bartz.

View Full Article in:


Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
Denver, CO
Director of Marketing - Denver
Denver, CO