Deloitte: Ownership of multiple digital devices soared in 2012

03/22/2013 | Mobile Marketer

Marketing that reaches out across a variety of devices appears to be more important than ever as a Deloitte survey reveals ownership of the three types of screens -- smartphone, tablet and PC -- soared 160% last year from 2011. The study found the strongest growth in tablets and a major move toward video, with tablet owners streaming movies 70% more often than non-owners.

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