4 ways employee-engagement efforts can backfire

03/25/2010 | SmartBrief/SmartBlog on Workforce

Employee engagement can backfire and hurt the company culture if an employer makes the mistake of using a cookie-cutter program instead of tailoring one to its own employees, Martha Finney writes. Unless you're willing to do it right, "you'd be better advised to invest your time, budget and energy elsewhere," she writes.

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