Study: iPad will be "transformational" for print industry

03/26/2010 | MediaPost Communications

The iPad is set to refresh the flagging print industry with appealing, interactive ad formats and opportunities for location-based and behaviorally targeted ads, according to research by Frank N. Magid. He said consumers underscored the importance of opt-in advertising on the device, while ad buyers were enthusiastic about the tablet as a point of sale.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Manager, Sales Marketing- Gaming & Entertainment
Pandora Media, Inc.
Oakland, CA
Manager, Sales Marketing- Healthcare
Pandora Media, Inc.
Oakland, CA
Sales Marketing, Project Manager
Pandora Media, Inc.
Oakland, CA