ComScore's new Media Metrix Multi-Platform reporting system combines audience metrics from applications and websites on a variety of platforms. February data show that desktop-only traffic to sites such as Google, Yahoo and Microsoft is similar to past reports, but that cross-platform use indicates dramatic audience growth in Groupon, Zynga and Pandora.
ComScore's new metrics show mobile's growing influence
SmartBrief Job Listings for Media
|Director, Operational Enablement and Excellence||
Pandora Media, Inc.
|Sales Director - ROBLOX (New York)||
|New York, NY|
|Assistant Professor or Instructor of Advertising||
Loyola University Chicago
|National Sales Manager/Midwest||
American City Business Journals/The Business Journals