The medical spa, or "medspa," sector has seen huge growth since 2007, with the industry projected to nearly double by 2016. Baby boomers are thought to be the driving force behind the huge growth, as many of them are approaching retirement and have the disposable income to avail themselves of cosmetic procedures. "Their attitude is, 'I'm getting older. If I can do something about it, why not?' They are great believers in fixing things," said Marguerite Barnett, head of Florida's Sarasota County Medical Society.
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