How some women business owners earn more by doing less

03/27/2013 | Forbes

Women entrepreneurs such as Kelly King Anderson, founder of Startup Princess, have found that it's possible to lead businesses that generate significant financial returns without putting in long hours. "The goal is to get out of the role of doer, and, instead, serve and direct," she said. Other advice from women entrepreneurs: Use technology to automate processes when possible, but also set aside time to foster personal relationships with customers.

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