Mobile search ad spending doubled in 1st quarter

03/27/2013 | MediaPost Communications

Spending more than doubled for search ad spending on both tablets and smartphones in the first quarter, according to an IgnitionOne report. The growth came even as overall search ad spend exhibited no growth, indicating that marketers were transferring outlays from PCs to mobile devices.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY