Washington Post's revised app incorporates Twitter feeds

03/27/2013 | Mobile Marketer

The Washington Post's revised application for Apple's iPad accommodates readers interested in seeing their newspaper reproduced in digital form and those wanting a personalized service, writes Lauren Johnson. The app's Forum feature "lets consumers customize news via Twitter. Readers can browse through categories such as politics or sports to find hubs of tweeted content from journalists, athletes or local media," writes Johnson. The first edition is sponsored by Norfolk Southern.

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