Pinterest might be an interesting play for business-to-business marketers some day, but with typically less visual content to share, it might well not boost the bottom line, argues Louis Foong. That warning aside, Pinterest could be a good site to pin charts or graphs, pictures of your execs that humanize the brand, and video from focus groups, customer meetings or executive appearances.
How B2B marketers can experiment with Pinterest
SmartBrief Job Listings for Media
|Online Advertising Specialist||
|Director, Digital Research (Burbank or New York)||
Warner Bros. Entertainment Inc.
|Data Entry and Integrity Coordinator||
Interactive Advertising Bureau
|New York, NY|
|Director of Business Development - Denver/New York||
|Director of Marketing - Denver||