New VOD offering promises to defeat ad-skipping

03/30/2004 | · MediaPost Communications

RipeTV says it is debuting a DVR-proof ad model by packaging advertising with entertainment, including bookend ads and a graphic frame with the advertiser's brand around the show. Separately, a new system, Ads on VOD, will allow cablers to rapidly insert ads in VOD offerings.

View Full Article in: · MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director of Product Management
comScore, Inc
Reston, VA
Director of Account Management
New York, NY
Digital Ad Operations Trafficker
A+E Networks
New York, NY
Mobile App Acquisition Manager
Publishers Clearing House
New York City & Port Washington, NY
Senior Product Manager - Mobile
Publishers Clearing House
New York, NY