New VOD offering promises to defeat ad-skipping

03/30/2004 | TVWeek.com · MediaPost Communications

RipeTV says it is debuting a DVR-proof ad model by packaging advertising with entertainment, including bookend ads and a graphic frame with the advertiser's brand around the show. Separately, a new system, Ads on VOD, will allow cablers to rapidly insert ads in VOD offerings.

View Full Article in:

TVWeek.com · MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Senior Sales Manager
OnProcess Technology
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC
Affiliate Solutions Consultant
Conversant
Santa Barbara, CA
Associate Director of Ad Operations
Opera Mediaworks
New York, NY