E-mail marketing holding up in Australia

04/1/2013 | eMarketer

The open rate for e-mail marketing in Australia is holding steady at an overall 22%, according to data from Vision6. However, in the second half of last year, click-through rates for sales and marketing fell to 2.4%, compared with 2.7% six months earlier. The firm noted that mobile access to e-mail is on the rise in Australia.

View Full Article in:

eMarketer

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO
Director of Marketing - Denver
zvelo
Denver, CO