Grass-roots online breast cancer community expands

04/1/2013 | Forbes

Most online communities start with a website and expand to include a Twitter conversation, but the Twitter breast cancer community #BCSM has turned that model on its head and expanded to include a new website and YouTube channel. The group exemplifies "how to be open, direct and cut through the layers of healthcare bureaucracies we've spent decades building (and protecting)," writes Dan Munro, founder and CEO of iPatient.

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