Neiman Marcus aims to raise China profile with 1st mainland show

04/1/2013 | Women's Wear Daily (subscription required)

US department store retailer Neiman Marcus staged its first-ever fashion show in mainland China, with looks from nine designers including Alexander McQueen, Donna Karan and Tory Burch. The show was the luxury retailer's latest move in its ongoing effort to introduce itself to China's wealthy consumers after launching online retail there last year.

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