On Friday, J.C. Penney will open its first new home goods sections, which are planned for 500 of its 1,100 stores. The new shops are part of a larger plan to turn the chain's larger stores into a collection of shops with one-of-a-kind goods; it's the cornerstone of the turnaround strategy by CEO Ron Johnson, who helped pioneer Target's "cheap chic" home goods strategy in the 1990s.
Penney's to debut 1st home goods shops this week
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