Digital-marketing spending is closing the gap with TV spending, according to an eMarketer analysis. Digital video advertising is growing much faster than TV spending, fueled largely by a boom in mobile-video watching. The continued growth of brands' TV budgets, however, means that broadcast will remain the dominant ad platform for years to come.
Growth of digital advertising outpaces that of TV spending
SmartBrief Job Listings for Media
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|Director, Digital Research (Burbank or New York)||
Warner Bros. Entertainment Inc.
|Data Entry and Integrity Coordinator||
Interactive Advertising Bureau
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|Director of Business Development - Denver/New York||
|Director of Marketing - Denver||