H&M mobile campaign engages consumers with video

04/3/2013 | MobileCommerceDaily.com

Fifteen-second video ads running on the Hulu Plus iPhone application invite mobile users to learn more about H&M's new Conscious Collection line. A tap on the ad, cut down from H&M's one-minute YouTube video, takes users to a site that does not include mobile commerce but offers more images and graphics, as well as a GPS-enabled store locator.

View Full Article in:


Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Sales Marketing, Project Manager
Pandora Media, Inc.
Oakland, CA
Senior SEO Strategist
iCrossing, Inc.
New York, NY
Solutions Engineer
Portland, OR
Business Development Associate
inMarket Media LLC
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY