Twitter, Weather Channel launch custom-content partnership

04/4/2013 | Mashable · All Things D

Brands could soon have the opportunity to sponsor coverage of hurricanes and other high-profile weather events, thanks to a deal struck between Twitter and The Weather Channel. The pair will co-publish custom content, including forecasts, user-generated content and news coverage, with a view to securing sponsorship deals from other brands.

View Full Article in:

Mashable · All Things D

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Mobile App Acquisition Manager
Publishers Clearing House
New York City & Port Washington, NY
Senior Product Manager - Mobile
Publishers Clearing House
New York, NY
Account Manager
Crain's New York Business
New York, NY
Custom Content Sales Director
Crain's New York Business
New York, NY
Director Client Success
Ahalogy
Cincinnati, OH