TravelClick forecasts stronger gains in hotel rates over occupancies

04/5/2013 | TravelPulse

The TravelClick North American Hospitality Review for March indicates that room rates will continue to be the main source of revenue growth in hotels as occupancy shows steady improvement. "Looking forward, we see signs that occupancy and ADR growth will continue to be positive. However, there are signs of weakness in the group sector, as the pace of new group bookings continues to decline or flatten depending on the month," said Tim Hart, executive vice president of TravelClick. Committed occupancy from March 2013 to February 2014 is forecast to increase 1.9%, and average daily rate is expected to rise 3.5%.

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