AT&T, Scanbuy prep QR code project for brand campaigns

04/8/2013 | CNET

AT&T has teamed with Scanbuy to help companies use QR code technology to introduce mobile marketing campaigns by generating e-mail leads, providing video links and expanding awareness of their brands. Under the partnership, AT&T Mobile Barcode Services will work with businesses to provide consumers who scan the QR bar with access to product information, promotions, coupons and other perks.

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