Toyota revamps site with tablets, older demographic in mind

04/8/2013 | MediaPost Communications

Toyota is targeting consumers between the ages of 40 and 60 with a redesigned site that scales easily among different size screens, taking advantage of that consumer age bracket's fast growth and facility at switching among devices. The site, which includes long-form pages that scroll horizontally or vertically, was inspired in part by a large proportion of site visits originating from tablets.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
ROBLOX
NY
Programmatic Manager
A+E Networks
New York, NY
Assistant Professor or Instructor of Advertising
Loyola University Chicago
Chicago, IL
National Sales Manager/Midwest
American City Business Journals/The Business Journals
IL