WriteOn! developers say discovery is crucial to game's success

04/8/2013 | TechCrunch

Golden Fingers, an application developer based in Israel, is raising money for its social game called WriteOn!, which mimics the party game Consequences. "[I]t sits in a category of apps (social gaming) that needs to amass a tipping point of users to provide the full gaming experience to keep people hooked -- hence its keen need to get the word out," Natasha Lomas writes. The developers are turning to Indiegogo to raise advertising and marketing money.

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