Has your company forgetten who the real customer is?

04/11/2013 | CFO.com

Often, companies develop supply-chain optimization processes that focus on serving other internal corporate divisions, rather than the end customer, writes Shawn Casemore. That's a mistake: it's better to promote internal collaboration and streamline the supply-chain by focusing relentlessly on the customer's needs. "Developing a strategic focus begins with understanding who the real customer is, and that customer is not internal," Casemore writes.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Business

Job Title Company Location
Vice President, Girls and Women Strategy
United Nations Foundation
Washington, DC
Pharmacy Benefit Analyst/ Auditor
Nationwide, SL_Nationwide