Put your receipts, texts and QR codes to work

04/11/2013 | B2C Marketing Insider

Small businesses can use social media, texts and other low-cost tools to engage customers, find out what they want and increase their satisfactions. Printing survey links on a receipt, placing QR smartphone scanning codes on your marketing materials, and including a feedback link on your website can bring customers' responses directly to you, writes business blogger Dixie Somers.

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