With smaller drink sizes, consumers may buy more

04/12/2013 | FoodNavigator

Research indicates smaller serving sizes of soft drinks may lead to increased sales if consumers are offered "packs" of several smaller-sized drinks. "Our research suggests that businesses have a strong incentive to offer bundles of soda when drink size is limited," said lead researcher Brent Wilson.

View Full Article in:

FoodNavigator

Published in Briefs:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Culinary Arts Chef Instructor
The Culinary Institute of America
Singapore
Adjunct Instructor - Ancient Foods in the Modern World
The Culinary Institute of America
San Antonio, TX
Adjunct Instructor - Menu Development
The Culinary Institute of America
San Antonio, TX
Staff Assistant, Executive Sous Chef
University of Massachusetts Amherst
Amherst, MA