Bogusky: Learn from successes, not mistakes

04/14/2010 | Adweek

Companies shouldn't buy into the idea that their mistakes will offer lessons for the future, according to Alex Bogusky, co-chairman of MDC Partners' Crispin Porter + Bogusky. "I've never learned anything from my mistakes," Bogusky said at an ad-industry event. "What about learning from your successes? That's where I've focused [my energies]. Like, this works, we better get down and study on this."

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Business

Job Title Company Location
Vice President, Science and Regulatory Affairs
American Beverage Association
Washington, DC
Director - Career Services
The Culinary Institute of America
Hyde Park, NY
Vice President, HEDIS & Performance Outcomes
Dayton, OH
Director of Contracting and Compliance
CareFirst BlueCross BlueShield
Multiple Locations, MD