Starbucks gives brands ad space on Wi-Fi connection page

04/14/2013 | Adweek

Starbucks is partnering with Boingo Wireless to give third-party advertisers the ability to post ads on its Wi-Fi connection page, with users seeing banner ads or video interstitials before accessing the Web. The program could later be expanded to allow targeting based on users' registered accounts or their mobile-application purchases.

View Full Article in:

Adweek

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY