Why design beats technology

04/16/2012 | Wall Street Journal, The

Technological advances are the most obvious form of innovation, but the biggest breakthroughs are actually born of a subtler, more subjective process of creative design, writes Irving Wladawsky-Berger. That's because design principles deal with the way people and technologies interact, allowing innovators to address bigger, thornier societal problems. "[M]ost of the really hard issues are not technical at all. They are human," Wladawsky-Berger writes.

View Full Article in:

Wall Street Journal, The

Published in Briefs:

SmartBrief Job Listings for Business

Job Title Company Location
Vice President, HEDIS & Performance Outcomes
CareSource
Dayton, OH
Pharmacy Benefit Analyst/ Auditor
Confidential
Nationwide, SL_Nationwide
Vice President, Girls and Women Strategy
United Nations Foundation
Washington, DC