Brand loyalty dips for third consecutive year

04/17/2013 | CNBC

According to Deloitte's annual American Pantry Study, brand loyalty has dropped a third straight year, with nearly 90% of shoppers saying they sometimes choose private-label products over national brands they purchased in the past. "The playing field has fundamentally changed," said Pat Conroy, vice chairman and U.S. consumer producers leader at Deloitte. "It will not go back to the way it was right before the recession."

View Full Article in:

CNBC

Published in Briefs:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Executive Chef
Whole Foods
Bellevue, WA
Sous Chef
Sheraton
Salt Lake City, UT
Executive Chef
The Lodge & Spa at Callaway Gardens Job
Pine Mountain, GA