Understanding is key to making location data, BI work together

04/18/2012 | B-Eye-Network.com

Location data and business intelligence share much in common, and location data can enhance BI's value, writes Steve Benner. Location intelligence and BI use a similar array of tools to gather and interpret data, making LI applications familiar to BI users. "With a little exploration and a quick course on the native language, the BI professional should have little trouble navigating the world of location intelligence," Benner writes.

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