Google to place targeted ads in mobile apps

04/19/2011 | ClickZ

Google is readying for its iOS and Android applications ads that will target users based on their searching and mobile Web use and mobile buying patterns. The behavioral ads will allow Google to reduce the amount of spam and irrelevant ads, according to a Google representative.

View Full Article in:

ClickZ

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide