Local social ads are seen taking a larger share of all mobile spend

04/19/2013 | eMarketer

Spending on mobile advertising is expected to increase by almost $5 billion through 2017, with local social ad spend gradually accounting for a growing share of the total, according to a forecast from BIA/Kelsey. The report predicts a compound annual growth rate of 26.4% between 2012 and 2017 for local social, taking this category to a third of all mobile ad spend.

View Full Article in:

eMarketer

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY
Senior Manager, Marketing
IAB
New York, NY