Study online reviews to improve your business

04/19/2013 | Inc. online (free registration)

Social media is a great resource for companies, but online customer reviews might provide even more valuable insight into what people think about your brand, Michael Fertik writes. "I'm willing to bet companies will find that online reviews offer them a more concentrated customer conversation, one that's easy to listen to and that opens a window into the invisible consumer -- the one that got away (and went online to tell about it)," he writes.

View Full Article in:

Inc. online (free registration)

Published in Briefs:

SmartBrief Job Listings for Business

Job Title Company Location
Director, Workforce
Arlington, VA
Administrative Management Specialist
Smithsonian Institute
Washington, DC
Manager, Human Resources
Florence, KY
Generalist - Human Resources
Marriott Hotels Resorts
Brooklyn, NY
Admissions - Assistant Director
The Art Institutes
Novi, MI