Twitter comedy fest is sign of its evolving identity

04/21/2013 | New York Times (tiered subscription model), The

Comedy Central is presenting a five-day festival entirely on Twitter, featuring video clips and jokes posted under the hashtag #ComedyFest. The virtual event reflects Twitter's changing role as a second screen for TV watching to a video destination all its own, via its Vine video-sharing service. "It's not just hashtags appearing on your TV screen, but TV content appearing in your Twitter feed," said eMarketer social media analyst Debra Aho Williamson.

View Full Article in:

New York Times (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA