Would investors be interested in your company?

04/22/2013 | Entrepreneur online

Your startup will be more likely to attract investment if it uses technology in a disruptive manner, offers customers valuable opportunities and provides a simple solution to a writes Richard Branson writes. "If I understand a startup's product or service on first glance, then customers will too -- and if it solves a problem that needs fixing, there's a good chance that some will buy it," he writes.

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