ModCloth's mobile-first strategy pays off with user engagement boost

04/23/2013 | MobileCommerceDaily.com

ModCloth's shopping application promotes deeper engagement with fashion consumers with social-sharing features, favorite lists and a new streamlined checkout. The company says its mobile users spend twice as much as desktop customers. "ModCloth is now a mobile-first company, so we really think about what the most important features are for a given platform and build them that way," said Fontaine Foxworth, ModCloth associate product manager.

View Full Article in:

MobileCommerceDaily.com

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
SEO
RetailMeNot
Austin, TX
Product Marketing Manager-B2C
RetailMeNot
Austin, TX
Partner Manager
RetailMeNot
Austin, TX
Product Marketing Manager-B2B
RetailMeNot
Austin, TX
Account Director
RetailMeNot
Austin, TX