Study: 70% of media buyers use programmatic buying

04/23/2013 | eMarketer

Seven in 10 online media publishers and buyers now use programmatic trading to buy and sell digital ads, according to a Digiday study. More than three-quarters of those already using such methods plan to increase their programmatic spending this year, the study found.

View Full Article in:

eMarketer

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY